Friday Five: Retro TV ads

The first Friday Five of the New Year and we’re looking back to some of the best TV ads of all time. From polystyrene robots to drumming gorillas, British viewers have been treated to some iconic campaigns since ‘the box’ became a household staple in the 1950s.

1. Smash (1974)

The cheeky Smash aliens brought instant mashed potato into Britain’s consciousness, and although they are very low-tech, they stand up pretty well after forty years.

2. OXO (1983-1999)

The OXO family, led by Lynda Bellingham, kept us entertained for an incredible sixteen years, connecting with ordinary families around the country.

3. Cadbury Dairy Milk – Gorilla (2007)

Incredibly, this ad is now nine years old. One of Dairy Milk’s most iconic ads, a gorilla took on the drum solo of Phil Collins’ ‘In The Air Tonight’ and quickly went down in advertising history.

4. Hovis (1973)

Every few years, Hovis revisits this timeless concept, reigniting our nostalgia all over again.

5. Apple Mac (1984)

This Ridley Scott-directed spot was aired at the Super Bowl in America, but as a game-changing ad which revealed the true possibilities of advertising, it was aired on news channels around the world.

This is just our pick of vintage ads – let us know your favourites. Got an idea for our Friday Five series? Tweet us @thinktanklondon.

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Winter Olympics trailer takes epic to an unexpected level

The BBC has released its official advert for the Sochi Winter Olympics – and it’s very dramatic.

Resembling an epic movie trailer, the footage combines foreboding music, an ancient-sounding poem and a rich, baritone voiceover by famous actor Charles Dance as athletes struggle against darkness, mountains and snow.

Lines from the poem include: ‘I am the dreadful menace. The one whose will is done. The haunting chill upon your neck. I am the conundrum.’

Take a look at the video below and tell us if you think this trailer is over the top or just right for such a significant sporting event.

Sony use 8 million flowers in latest ad!

Sony has used 8 million flowers in their latest ad promoting their 4K Ultra HD TV.

Sony boast that this new TV is capable of delivering HD television with four times more detail than before.

The 8 million flowers were selected by Sony to resemble their 8 million pixel display – only available on the 4K Ultra HD TV.

Take a look at the video below, and tell us if this would compel you to invest in a new TV.

Next generation television screens

Televisions have been getting thinner and wider for a while now – the next innovation in this trend could be to immerse your television into your room just like wallpaper!

These screens will literally be a part of the wall so they are sure to be the thinnest around, they will also be fully interactive, enabling a truly immersive television experience like never before.

So the outlook of a living room might be very different in the future, however don’t get your hopes up too much, these plans are a fair way off at the moment.

Take a closer look here, and tell us if these would feature in your living rooms of the future.


New Coca-Cola advert combats unhealthy image

Coca-Cola has taken steps to shift their unhealthy public image by using this new advert that promotes movement and healthy living.

Entitled ‘Happiness Is Movement’ the advert follows wooden puppets expressing the freedom and joy they derive from movement.

This animation coupled with its catchy jingle are certainly a light-hearted and effective way to promote a more active lifestyle, however it’s still unclear whether Coca-Cola’s drinks can figure into this healthy living.

Take a look at this fun advert here, and tell us if it inspires you to get moving.

Liverpool striker Luis Suarez appears in hilarious Uruguayan advert

Luis SuarezUruguayen bank Abitab has signed Luis Suarez for their latest advertisement. The Liverpool F.C striker has a reputation for histrionics and misdemeanors so you might think that he isn’t the best choice for a bank, however in this latest advert Abitab utilises these public perceptions in a hilarious way showing off his funny antics.

The advert showcases Luis Suarez in all the ways that have infuriated football fans before, but this time in an office workplace – with hilarious consequences.

See the video below.


Blinkbox unleash giant dragon skull

Dragon Skull

Dragon Skull

In a stunt of epic proportions a giant dragon skull, the size of a London bus, has appeared on Dorset’s famed jurassic coast. This was to honour the arrival of a Game of Thrones Season 3 on streaming service Blinkbox.

Dog-walkers and fossil hunters alike were stopped in their tracks at the site of this monstrous construction. The skull was designed by Taylor Herring PR who only this month were responsible for the arrival of a giant Mr Darcy in Hyde Park. It took three sculptors over two months to construct carve and paint the skull, which measures 40 ft long and sits over 9 ft tall.

This beach stunt was inspired by a Game of Thrones scene where one of the leading characters discovers dragon skulls in the depths of the dungeons in Kings Landing. 

Tell us your thoughts on this mythical beach invasion, or you can watch this video below about how it was made, or read more about it here.

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