Friday Five: vintage print ads

Advertising has been a part of our daily lives for longer than you might think – here’s our pick of some of the most iconic vintage print advertising: 

1. Coca Cola (1960s)

‘Things go better with Coke’ is one of the brand’s most recognisable campaigns, as epitomised with this punny female-targeted ad.

2. Volkswagen Lemon (1960s)

Even praised by Mad Men’s Don Draper, the Volkswagen ‘Lemon’ and ‘think small’ ads are timeless classics, still noted today for their surreal simplicity 

3. Chanel (1921)

The original hand-drawn ad for Mademoiselle Chanel’s first (and most popular) fragrance, Chanel No5, which brought class and sophistication to the brand.

4. Covent Garden by Tube (1987)

Elizabeth Baranov’s Art Deco-inspired TfL poster is just one of a long line of colourful, impactful public information posters (Tom Eckersley’s collection contains some great examples). 

5. Cadbury

This may not be one of the first Cadbury ads that springs to mind but this (very) vintage ad is certainly…interesting.

Tell us which vintage ads you love; got an idea for our Friday Five series? Tweet us @thinktanklondon.

Friday Five Vintage posters 22.01.16.JPG

Popular British ads recreated entirely out of Lego!

To promote the new Lego Movie in the UK the producers have launched a Lego ad campaign where popular British adverts are recreated in Lego!

The move hijacked popular ads from companies like Premier Inn, BT and The British Heart Foundation.

This Lego inspired ad is already a huge hit on YouTube with over 900,000 views. 

Take a look at this ad below and tell us if you can think of any ads that would look good in Lego.

Inspiring posters relive the fun of childhood

The Victoria and Albert Museum of Childhood has ordered the creation of a series of posters to show how great it is to be a child!

Created by AMVBBDO, London, these posters use bright colours and eye-catching fonts to express the imaginative and inventive nature of children.

These ads serve as a good reminder to us all to not be afraid to express our childhood creativity as working adults.

You can take a look at more of these posters here

Your face could soon find itself in a Google ad!

If you don’t approve of Facebook using information from its users in ads, then you won’t be a fan of Google’s latest terms of service.

Starting from November 11th Google will allow an adult user’s profile name and photo to appear in reviews and advertising.

These endorsements will operate in a similar way to Facebook’s ‘Sponsored Stories‘.

Google has stated that “this only happens when you take an action (things like +1’ing, commenting or following) – and the only people who see it are the people you’ve chosen to share that content with.” 

The programme is only targeting adults over the age of 18 and you can also opt out.

You can find out more about this hear, tell us how you would feel if you came across yourself in a Google endorsement.

Ingenious ad shows “life is too short for the wrong job!”

German recruitment website has come up with these intriguing ad’s with the campaign message “life is too short for the wrong job.”

The adverts are placed on a variety of automated machines such as; ATMs, coffee machines, petrol pumps and more. They show an image of a worker inside the machine having to do a laborious task that you would expect the mechanisms of the machine to be doing.

See the full range of ads here, and tell us what you think of them.

IBM’s ‘smarter cities’ campaign

Smarter CitiesSmarter CitiesSmarter citiesAs part of their ‘smarter cities’ campaign, IBM has produced some clever and useful billboards.

Providing a ramp to help get heavy luggage up stairs, a shelter from the rain or even a bench to sit on, the new poster campaign, created by Ogilvy & Mather France, has been created with the belief that cities should be designed with the needs of those that live there in mind.

The aim of the smart furniture is to encourage forward thinkers and local leaders to make their city smarter and therefore better.

Watch a video for the campaign below.

Evian’s dancing babies make a comeback

EvianEvian is back, and so are its dancing babies.

The bottled water company’s adverts have become synonymous with dancing babies since 1998, working along side their slogan of “live young”.

This new ad, created by BETC Paris, see’s adults catching their reflection and seeing themselves as a baby, a dancing baby.

Whilst this is in no way as entertaining as the previous outings for the talented tots, it has it’s moments.

Watch it and the previous ads below.

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