Twitter’s brand enthusiast gallery


Twitter is apparently developing a new product for advertisers, called the ‘brand enthusiast gallery’.

The new feature would incorporate consumers’ tweets into brand campaigns by letting marketers find relevant content; Twitter would then DM users to get permission.

While the brand enthusiast gallery hasn’t been confirmed by Twitter, The Drum has noted the social network’s shift towards facilitating brand-consumer relationships with the Promoted Tweets and Conversational Ads offerings.

Read more about the brand enthusiast gallery here and tell us if you’d find the function useful.

Twitter ads 26.01.16.jpg

About thinktanklondon
The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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