Taco Bell celebrates emoji with social campaign


Did you know there is now a taco emoji?

This has naturally pleased American brand Taco Bell, which has been campaigning for a taco emoji since last year and has now launched its own ‘taco emoji engine’.

The ‘taco emoji engine’ invites Taco Bell’s followers to tweet the new digital sticker with another emoji, which the brand will mash up to create a brand new image.

Taco Bell has created 600 pieces of unique content for the campaign, supplemented by its Pop Art packaging in stores, which it is hoping customers will share on Instagram.

Find out more about Taco Bell’s fun campaign here and tell us what you think of it.

Taco Emoji 17.11.15.jpg

About thinktanklondon
The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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