Bold anamorphic signs at Lyon airport


An airport in France is now covered in colourful signage – that can only be read at certain angles.

The project, at Terminal 3 of Lyon St-Exupéry Airport, is the mastermind of French graphic designer Mathias Rabiot and depicts far-flung destinations in neon colours.

Thanks to the airport’s long galleries and walkways, the bright words and pictures only make sense at certain points, providing an interactive and unique experience for travellers.

Watch the video below to discover the terminal’s makeover and tell us if you’ll be passing through.

Lyon airport 30.04.15.jpg

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The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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