Digital marketing spend reaches record high

Digital marketing spendOracle Marketing Cloud and Econsultancy have unveiled the results of their research on digital marketing spend and the overall trend is positive.

It shows that 77% of companies are planning on increasing their budgets during 2015 and that 8% will increase the budget allocated to digital marketing.

Oracle Marketing Cloud said: “this is an exciting time to work in marketing, where budgets and boardroom support are rising steadily, driven by the new challenges of delivering a connected customer experience” .

Have a closer look at the results here and tell us what you think about them.

About thinktanklondon
The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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