Instagram noted as The Engagement Platform


Instagram has been noted as a key social media platform for marketing. Instagram Identified as top engagement platform social media

Socialbaker Analytics have identified Instagram as the Engagement Platform, the definitive place to be for brands who want to engage with their communities.

Instagram has more than 300 million users, 70% of those from outside the US, and the best performing brands on the site generate nearly 50x more engagement with organic content than Twitter.

The top 25 most engaging brands boast an impressive average post engagement rate of 3.31% compared to 0.07% on Twitter.

Socialbakers say “Instagram gives brands an outlet for creative storytelling and engagement with tight communities of people who share a passion for the brands’ values.”

Find out more about Instagram’s brand engagement here.

About thinktanklondon
The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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