Dollar Shave Club embraces ‘Beardvertising’

BeardvertisingBeardvertisingBeardvertisingThe guys at Dollar Shave Club tend to do their own advertising, creating one of the most talk about adverts in America. So it comes as a bit of a surprise that they have teamed up with adman Whit Hiler.

The new campaign sees 25 men, adorned with beards, wearing special billboards advertising the Razor company. As a parody, the ads state ‘Dollar Shave Club keeps my face as smooth as a baby’s butt’.

Would you buy a razor advertised by a bearded man, or would reading an ad in facial hair put you off?

About thinktanklondon
The Think Tank is a full service integrated marketing agency based in London providing a complete range of marketing services to the B2B sector.

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