Tom Bradley International Terminal unveiled



TBITA new international terminal has opened at Los Angeles International airport, and with the help of Moment Factory, have created the largest immersive multimedia system of any airport in the Americas.

The installation was built to create a unique experience for both those arriving into LAX and those departing. It includes a 72-foot tall clock tower covered in screens which display a mixture of different images, filmed in different continents across the globe. The images are from destinations visitors can fly to from the Terminal.

Other features across the Terminal are the Welcome Wall; a 80-foot wall displaying lively images to welcome those arriving on flights and the Bon Voyage Wall; displaying slow motion images inspired by photographer Philipe Halsman’s Jumpology Series. There are also two portals, one in the North concourse, the other in the South, which consist of 10 interactive 28-foot tall columns that constantly change visuals and sound-effects to reflect departing flights and the movement of passengers. Finally there is the Destination Board, which provides a visual ‘data cloud’ of flight information and visuals of destination cities, and the Story Board, which displays narratives from Los Angeles, destinations and the far corners of the world.

The  seven media features were designed by SardiDesign and MRA International, whilst the terminal itself is the work of Fentress Architects. 

More information can be found here or watch a video describing the project below.

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