June 1, 2015 Leave a comment
Two companies have teamed up to analyse the behaviour of different age groups online.
Fractl and Buzzstream studied how different generations consume content online, producing a handy infographic of their results, which covers how much time we’re consuming content, when do we consume it, and with which devices.
One surprising finding is that around 25% of Baby Boomers spend more than 20 hours consuming content online – compared to only 20% of Millennials and Generation X users.
Have a look at the whole infographic here.