The progress of technology


An infographic reveals how technology has progressed in the last fifteen years.

As the digital revolution is now so multi-faceted, the infographic just touches on a few key milestones.

These include the Google self-driving car, the rise of mobile devices, and the launch of iTunes, as well the companies that made a significant impact on its development such as Google and Apple.

Have a look at the whole infographic here and tell us what you think about it.

Infographic 22.04.15.jpg

Clever ads transforms famous paintings for glasses brand


Clever French adsA series of clever adverts shows a pair of glasses changing well-known paintings almost beyond recognition.

The ads for the eyewear retailer Keloptic use paintings by Van Gogh and Monet to show the impact of the right pair of glasses.

When viewed with Keloptic glasses, the artists’ recognisable Impressionist style ‘transforms’ into precise pictures.

The clever campaign was selected for a merit award at the 2014 One Show.

Have a closer look at the ads here and tell us what you think.

YouTube stars reveal the secrets of their success to marketers


YouTube's creatorsA new documentary that goes behind the scenes of successful YouTubers has been launched.

The Creators, premiered last week by The Drum, stars famous vloggers such as Zoella and twins Niki & Sammi.

The 30 minute film was shown at the Curzon Soho cinema to marketers and agency executives, who were eager to learn more about the impact of the online platform and its stars.

Anomaly London executive creative director, Alex Holder, commented on the phenomenon: ‘for any brands talking to young people, YouTube needs to be part of the answer’.

Being authentic, providing regular content, and working on charisma is some of the advice that the vloggers give in the documentary.

Find out more about YouTube’s impact on brands here and tell us if you follow any vloggers.

‘Polar bear’ takes a ride on the London Underground


Sky Atlantic has promoted the launch of a new series with a realistic ‘polar bear’ wandering around London.
Polar bear

For the launch of Fortitude, a new Arctic-based crime thriller, Sky Atlantic and Taylor Herring released a life-sized ‘polar bear’ into the city streets and also on London Underground, much to the amusement of passers by.

Eight weeks and a team of nineteen designers were required to create this massive bear.

Check out the ‘polar bear’ in action in the video below.

BAFTA promotes awards with film noir-inspired prints


BAFTAThe British Academy of Film and Television promoted this year’s awards with a striking poster campaign. 

BAFTA created film noir-inspired prints that symbolise the glamour and elegance of the event, while representing some of the films nominated, such as The Grand Budapest Hotel (image on the right).

BAFTA print editor, Toby Weidmann, described the campaign as “eye-poppingly beautiful and inordinately original.”

Take a look at the different prints here and tell us which is your favourite.

Cute vintage-style ad for new Galaxy S-pen


Samsung advert Ad agency Heaven and the directing duo Vallée Duhamel have made a new vintage-style ad for Samsung.

With the title ‘creativity at work’ and an electronic music background, the ad presents us the different functionalities that the Samsung Galaxy Note 4 S-Pen can offer.

The result is a colourful collage of all the arts and crafts materials the S-Pen can emulate.

Watch this joyful advert below and tell us what you think.

//player.vimeo.com/video/116765877

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