October 29, 2014 Leave a comment
New figures from Adobe have shed light on the latest online streaming trends, revealing that online TV video consumption has risen by 388%.
Using smart devices to watch videos is on the rise, with over a quarter of online viewing taking place on a smartphone or tablet.
However, desktop is still king, with Adobe finding that videos that reach 25% completion on a desktop computer are three times more likely than on a smart device to reach 75% completion.
Read more about the research here.